Building Customer Relationships for Three Decades

Founded in 1980, Telerx has been successfully building customer relationships for our clients longer than most of our competitors have been in business.

It began with an innovative marketing technique that harnessed the cost-effectiveness of telephones to deliver critical communications to our clients' customers: doctors, nurses, and pharmacists. By hiring nurses and pharmacists – a practice that was pioneered by Telerx – we were able to communicate more effectively, helping our clients launch new products, sustain existing products, and increase market penetration. Our role soon expanded to include patient care and counseling as compliance became a critical factor in sustaining growth and improving patient outcomes.

By the early '90s, we leveraged our experience and expertise in handling complex and sensitive customer interactions to other consumer products. Companies were just beginning to recognize the importance of building strong relationships with consumers and the powerful impact they had on their bottom line. As a result, we have been privileged to help many of the industry-leading, global Fortune 500 and Fortune 1000 corporations attain their objectives of superior customer care and increased brand loyalty.

In 1994, we became a wholly-owned, independent subsidiary of Merck & Co., Inc., giving us the added benefit to focus on our quality of service without sacrifice due to cost constraints.

Over the last decade, as our clients’ needs have grown, so has Telerx. We have added new facilities across North America and have established global partnerships to meet the needs of our clients’ businesses.

Today, we continue to work with our clients to keep ahead of the "customer communication curve". As new channels of interaction emerge ­– be it SMS, video or the explosive growth of social media – we are ready.  We combine our dedication to advanced communication technology with the knowledge that the majority of customer care continues to be provided by people.

Nurturing customer relationships, keeping them loyal, enabling rich personal interactions, and conducting analysis to uncover actionable insights is as important now as it ever was. This is the mission we undertook over 30 years ago – building lasting, profitable customer relationships through a superior customer experience – and as long as this need exists, Telerx will be there doing our part.